rook2c4 Loc: Philadelphia, PA USA

For any given camera model, its price generally goes down over time. If there's a new camera that interests me, I patiently wait at least a year before buying it. Preferably, not until the next model is announced, which typically results in a huge price drop.

traderjohn Loc: New York City

"so it's best to wait if you can."
I think your statement says it all. No one needed the new Nikon. It was all a want a have to have. That's the price of new toys.

Bigmike1 Loc: I am from Gaffney, S.C. but live in Utah.

You know, I buy all my stuff used from KEH. It isn't the newest with the highest number of pixels but it works great and gives me the photos I want. I don't have the money to throw around buying new stuff. I knew a female teacher once. She was complaining in the teachers lounge about her husband spending a huge amount on camera equipment. It seems she was practically supporting him. Anyway, as I remember, the marriage didn't last very long. Some people just ain't got no common sense.

BebuLamar

When the Nikon Df was introduced in Nov 2003 I wanted it but I said to myself that I can wait as long as it takes to buy one for less provided it's a new camera and not used, refurbished or gray. After a month of thinking I decided that Nikon would not drop the price of the Df so I bought it. So far they haven't dropped the price of the Df.

billnikon Loc: Pennsylvania/Ohio/Florida/Maui/Oregon/Vermont

I disagree. Nikon has two to three sales a year. NOT DEPENDENT ON SALES.
Camera sales are NOT on a downturn, the Nikon D850 had a waiting list of about one year, the Nikon 500mm f5.6 continues to be on back order after it was introduced almost a 8 months ago. The Z6 and Z7 production is slated to run full tilt for the next two years. The D810 continues to shatter sales records, the D7500 and D7200 remain relevant after years of strong sales.
I am not sure where you are getting your information, but it is seriously flawed, Nikon camera sales account for less than 10% of the companies total sales. They are a scientific company, they produce some awesome products that are in demand world wide.
Your post is total bunk, please do some research the next time you want to spout off.

sseeley52

A good deal is a state of mind. If you think you got a good deal you did. If you think you got a lousy deal you did.

Architect1776 Loc: In my mind

jerryc41 Loc: Catskill Mts of NY

You can't run you life by pricing. If something is desirable and affordable, buy it.

Right after I bought my second D750, Nikon dropped the price $500. I contacted Robert's Camera, and they refunded the difference. Very nice of them.

mborn Loc: Massachusetts

Retina Loc: Near Charleston,SC

https://www.nikon.com/about/ir/ir_library/ar/pdf/nr2018/18nikonreport_e08.pdf

jbk224 Loc: Long Island, NY

Not only is billnikon right, there may be other reasons, also valid, that come into play with pricing strategy.
The Z7 came out first, priced at $3400. The Z6 then came out, priced at $2000. Look back into UHH to see the discussions concerning the substantive differences between these two cameras. Many pros and amateurs( like myself), decided to go with the Z6 since the technical differences did not merit the price differential (in our opinion). This may be the first time that Nikon came out with a new camera and then just about immediately followed up with another (variation). Their marketing people probably did not expect the results that the Z7 was being 'overtaken' by the Z6. Typically this is a type of 'cannibalization' of their own product (Z7).
So now to their 'Trade-In' program. $200 for Z6 and $400 for Z7. Not sure the results--I did the Z6. Now to their current promotion. $200 for Z6 is effectively no change. However, $600 for Z7 is substantive. Nikon is trying to tweak the pricing to see where the price differences between the two cameras will entice people to go with the Z7. If this works, you will probably see the pricing go back to MSRP and production levels of the Z7 will adjust so that their inventory reflects the marketplace.
The point here is that, in my opinion, Nikon made a 'mistake' with he Z6 rollout as it affected the Z7. The Z6, for most purposes, is good enough for most when comparing the two cameras and their price differences. This never happened before, Imagine if Nikon had come out with the D810 and two months later came out with the D811 that was 25MP and $1400 less! I would have purchased the D811 and not the D810!
If anyone from Nikon is following this thread....I suggest offering current owners of the Z7, who paid full price, a special discount on any of the new lenses. Show your loyal customers that you understand 'your' mistake and are looking to make it right.

cameraf4 Loc: Delaware

Thomas, it happens. I could say "Bad luck, Old Boy" but as a photographer you certainly should know: "Timing is everything."

Bill_de Loc: US

I believe Nikon strongly disagrees with you!

https://www.nikon.com/about/sustainability/report/sr2018_all.pdf

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BebuLamar

What mistake is that??? You sell your products at the price you can sell. When it's new and in demand people are willing to pay high price for it then selling it at high price. Later on there is less demand then you lower your price to sell. It makes no sense refunding money to people who paid high prices when they did. The D750 was introduced at $2300 and they are now $1300 so you mean Nikon should give back $1000 to those who bought the D750 early?

Haydon

Recently Sony put the A9 on sale for a $1000.00 off. I'm sure there was a little disgruntlement with that one too. Early adoption comes at a price...literally.



I remember reading about that. Not a surprise with a shrinking camera market. Recently I read the only company that seems to be doing OK is Fuji and they only have a small piece of the pie.