You have cut rate people in all fields. I am a building contractor by trade and often fix things someone else has repaired. The problem with ruining pictures on that special day- you can't fix it. When a potential customer asked me why I am higher than the next guy I show them my previous work. Now having said that I make some money taking pictures at youth sports events, I have a nice camera and some good lens but when my daughter got married I paid 3800.00 to someone who does it full time and had a nice collection to show us ahead of time. The pictures came out great. I guess what I am saying in all fields if you can show them why you are better most will pay more for quality work and when they don't they usually wish they had later.