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Nikon in serious financial trouble
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Jan 23, 2021 06:36:43   #
Neil Whitelaw Loc: San Francisco
 
Longshadow wrote:
How many of those using cell phone cameras might have purchased a full bodied camera?
100%?? 50%?? 5%?

Hey, my cell phone has a camera in it...

Yes, but my Nikon D90 has a sensor 20 times bigger than you phone camera. So I can get so much more details than you. I can also print a 30x40 inch color print that will knock your socks off

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Jan 23, 2021 12:03:47   #
john boots
 
Good morning to all who are reading this, Japanese business mentality is not like USA or European. The business calculation is done on 2 planes one vertical and one horizontal, we in the US look at the bottom line (This was a business article that I read) in Japan they do not want a competitor to fail ,eg is the fact that Sony loaned Olympus $ 650.million to stay in business, and Nikon is not in such dire staits . Cameras and lens are not their only source of revenue, camera sales have dropped drastically world wide due to smartphone technology and covid . Albeit that they have lagged in keeping up to competitors like Sony ,Canon ,Nikon camera sensors are made by Sony ! so their is no incentive for Sony to have Nikon fail.Canon other other hand had an over a $660 million profit due to their investments and camera sales .As I understood this article Nikon will not fail ,neither the Japanese gov or their competition will let it happen .Just go back in the US history in the automobile manufacturing when Chrysler was failing it just didn't happen because of labor loss and the billions that would have been lost .Now if you made sense of my explanation, thank you

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Jan 23, 2021 12:25:50   #
Larelain Loc: Myrtle Beach, SC
 
LEWHITE7747 wrote:
Going to lose $720 million dollars this year---Canon to make '$616 million dollars.




Revenue (Bil)
Operating Income (Bil)
Net Income (Bil)
Diluted EPS
Normalized Diluted EPS
2017 2018 2019 TTM 3-Yr Trend
Revenue (Bil) 4,080.02 3,951.94 3,593.30 3,167.98
Operating Income (Bil) 365.39 342.95 174.67 86.98
Net Income (Bil) 241.92 252.76 125.11 62.49
Diluted EPS — 234.08 116.91 59.04
Normalized Diluted EPS — 234.08 116.91 59.04

The above information was taken from Morningstar which shows Canon making $241 billion in 2017 and down to $125 billion in 2019 though profitable is not a good trend. Being a good corporation I am sure they are taking some action turn the tide. I am not sure where you got the $616 million profit which for a major corporation is very low.

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Jan 23, 2021 13:18:38   #
pego101
 
LEWHITE7747 wrote:
Going to lose $720 million dollars this year---Canon to make '$616 million dollars.


The sky is falling.

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Jan 23, 2021 13:25:36   #
chazz4623 Loc: Prairieville, La
 
billnikon wrote:
Let us, on this site, become more accurate when discussing financial positions of large corporate companies.
In this case, Nikon CORPORATION.
NIKON CORPROATION is a large scientific company with many divisions. If one division is down, it effects the bottom line of the whole, but is not a true picture of the whole corporation.
Nikon is a scientific instrument company with their camera division as one part of the larger whole.
Many large companies have losing divisions, but that does not mean the financial position of the whole company is negative.
Many of Nikons divisions had profits last year, and yes, the Nikon camera division lost money. But to make a statement that the whole is in financial trouble is misleading.
Many posts here have said Nikon is in trouble, they are in fact not in financial trouble.
Your correct title should read, "Nikon Camera Division lost money." Nikon corporation is NOT in financial trouble, in fact, there scientific wing made up for any lose in the camera wing.
Have a nice day and keep on shooting until the end.
Let us, on this site, become more accurate when di... (show quote)


Actually, Nikon originally was an optics company, known worldwide for their high quality microscopes and other precision optical eqpt. They have always leaned towards professional grade cameras and other eqpt. They didn't seem to be able to change their perspective to become adept at cheaper point and shoot type cameras, at least not enough to be competitive in the lower level markets in price vs. competition. Most of their cameras that I have seen in those niches were 10% or more expensive than competitors, their reputation for excellence not able to make sales vs. throw away or one time use snapshot cameras. Forgive my grammar

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Jan 23, 2021 13:29:43   #
BebuLamar
 
Why is Nikon financial trouble is of our concern? How many of us are working for Nikon and are worry about being layoff?

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Jan 23, 2021 13:47:54   #
Indlovu Loc: Greenville, NC
 
BebuLamar wrote:
Why is Nikon financial trouble is of our concern? How many of us are working for Nikon and are worry about being layoff?


You are quite right. Evaluating companies financially is done if you are going to invest in them not if you are buying a product.

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Jan 23, 2021 13:58:36   #
Iabrams3985
 
Nikon is a subsidiary of the Mitsubishi group. If their ownership and management wants Nikon to survive, it will, and evidently they do. Obviously the ongoing hemorrhage of cash is a major concern. However, click-baiting breathless reports of Nikon’s impending doom generate clicks while ignoring the larger picture of Japanese business practices.

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Jan 23, 2021 15:33:53   #
stevelink Loc: Colorado
 
LEWHITE7747 wrote:
Going to lose $720 million dollars this year---Canon to make '$616 million dollars.


Greetings! As a landscape and product photographer who went back to Nikon last year, from the Fujifilm X-System, I'm sure hoping that these rumors are just that...rumors. From what I've read since moving to the Z-System, Nikon hopes that the Z System will greatly help move that bottom line into positive territory, and judging by the apparent popularity of the Z bodies, especially the lower end models, I am encouraged, not to mention the stellar reviews of their new Nikkor S lenses, both the f/2.8 models as well as the 24-70 f/4 "kit" zoom! Indeed, the 50 f/1.8 Nikkor S is the sharpest lens I've used in 45 years of photography. Good luck, Nikon!

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Jan 23, 2021 15:58:40   #
Indlovu Loc: Greenville, NC
 
stevelink wrote:
Greetings! As a landscape and product photographer who went back to Nikon last year, from the Fujifilm X-System, I'm sure hoping that these rumors are just that...rumors. From what I've read since moving to the Z-System, Nikon hopes that the Z System will greatly help move that bottom line into positive territory, and judging by the apparent popularity of the Z bodies, especially the lower end models, I am encouraged, not to mention the stellar reviews of their new Nikkor S lenses, both the f/2.8 models as well as the 24-70 f/4 "kit" zoom! Indeed, the 50 f/1.8 Nikkor S is the sharpest lens I've used in 45 years of photography. Good luck, Nikon!
Greetings! As a landscape and product photographer... (show quote)


Need not worry Nikon is not going anywhere. If they are struggling someone will acquire them. Your only concern is the camera you bought satisfy your needs

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Jan 24, 2021 09:32:28   #
Silverrails
 
TallTree wrote:
The recent epidemic has caused many to seek better options than cell phone cameras. After the epidemic runs its course will be interesting to see how many continue in their new found hobby. Despite how many continue I'm afraid cameras as we know them will fade from the landscape. Mine, they will have to pry from my cold, dead hands!


I feel, with my Nikon DSLR Camera I can be more Creative with my Photography, with a nice variety of Lens, for all different Photography circumstances.

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Jan 24, 2021 14:36:45   #
srscary Loc: Cary, NC
 
john boots wrote:
Good morning to all who are reading this, Japanese business mentality is not like USA or European. The business calculation is done on 2 planes one vertical and one horizontal, we in the US look at the bottom line (This was a business article that I read) in Japan they do not want a competitor to fail ,eg is the fact that Sony loaned Olympus $ 650.million to stay in business, and Nikon is not in such dire staits . Cameras and lens are not their only source of revenue, camera sales have dropped drastically world wide due to smartphone technology and covid . Albeit that they have lagged in keeping up to competitors like Sony ,Canon ,Nikon camera sensors are made by Sony ! so their is no incentive for Sony to have Nikon fail.Canon other other hand had an over a $660 million profit due to their investments and camera sales .As I understood this article Nikon will not fail ,neither the Japanese gov or their competition will let it happen .Just go back in the US history in the automobile manufacturing when Chrysler was failing it just didn't happen because of labor loss and the billions that would have been lost .Now if you made sense of my explanation, thank you
Good morning to all who are reading this, Japanese... (show quote)


I too read that article and found it (being a long term Nikon user) very encouraging.

I am including the URL below (hopefully not in violation of any UHH policies).

https://petapixel.com/2021/01/20/nikon-is-going-to-be-fine-probably/

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Jan 24, 2021 15:16:51   #
Josephakraig
 
billnikon wrote:
Phones are not generally used for studio work, professional weddings, professional family portraits, extreme closeups, wildlife, professional portraits, magazine layouts, catalogs, star and space photography, and many other area's to many to mention.
Yes, snapshots are popular with cell phones, they are easy to use, easy to transport, and do very well in a variety of areas. But they are no match for the high demands of hobbyists, series semi professional, and professional photographers.


Very true this. One of my kids who lives in Seattle, WA sent me a couple large prints that she took with her latest I-Phone. I thought it was a Christmas present and couldn't understand why she was sending these very large (poor) pictures from off the coast of Washington. I thought they were perhaps some professional pictures that she thought I would enjoy. As it turns out she meant to have them shipped to herself and then when she told me that she said she had shot them with her I-phone. If the camera makers are having to compete with the likes of those pictures then they aren't competing with much in my opinion. I have a Samsung phone and use the camera all the time but not for fine photography. Good cameras have always been for fine photography, not what you can do with a point and shoot. Admittedly one day the cameras on phones may be just as good as my wonderful D850, but not now.

I consider the Nikon cameras the most wonderful cameras for the money to ever be on the planet. Perhaps some medium and large format film is better than what comes out of the D850 or for that matter the Z7 but nothing else comes close.

I hope Nikon is around for a very long time, at least as long as me.

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Jan 24, 2021 17:22:55   #
appealnow Loc: Dallas, Texas
 
The headline is correct but superficial. Nikon is part of a Japanese business group that is unlikely to let the company fail.

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Jan 24, 2021 17:36:52   #
User ID
 
Neil Whitelaw wrote:
Yes, but my Nikon D90 has a sensor 20 times bigger than you phone camera. So I can get so much more details than you. I can also print a 30x40 inch color print that will knock your socks off

Such BS. Any box of rocks knows better than that. Unimpressive. Try again later. Infotainment quotient: Under water :-(

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