SharpShooter Loc: NorCal

This is not my opinion, following is a link from Petapixel with an opinion posted by somebody that probably knows at least something.
Of course, if you have the only ML camera, you will not only have the BEST camera but the MOST sales.
At worst, the ML market is probably about to get very interesting!
Canon is Introducing some mklll Big White lenses before the end of this year.
The last time Canon introduced the mkll's they were optimized to use on their Dual Pixel video platforms. My guess is that the new lenses will be compatible with the new Canon ML releases, possibly without converters, but that's just my educated guess. If so, right of the bat the new ML releases would have compatible world class-leading big glass for sports and nature shooters!!!
I found the following article very interesting.
I'm sure all our ML converts here will have plenty to say!?!
SS
https://petapixel.com/2018/08/24/canon-will-dominate-mirrorless-too/

CHG_CANON Loc: the Windy City

It seemed from the for-sale section, you were selling out of Canon ....

Or maybe just generating funds for the ML plunge?

SharpShooter Loc: NorCal

LoL, no, I have currently 7 DSLR's!!! I can only shot ONE at a time! Maybe I'll get a new 500mm so I can shoot birds again!!! LoL
But hey, if the new Canon ML FF will outshoot my 1Dx and 5Ds in one camera and use all my existing lenses, I'd gladly get one!!!
SS

burkphoto Loc: High Point, NC

If their product is better than Sony’s and Nikon’s, they’ll be fine. For video, they also have to beat Panasonic.

The problem the two dSLR leaders have is no track record. They’re ten years late to market. So their first effort must be based on everything all the competitors are doing, PLUS input from lots of pro and other *mirrorless* users.

Just having compatible old glass with adapters isn’t enough. They need very compelling reasons for existing customers AND competitors’ customers to switch. That means new lenses and new features in the bodies that dSLRs can never have.

Nikon appears to have not quite hit the sweet spot. I hope Canon does!

Strodav Loc: Houston, Tx

In a fair marketplace the “best” product will win out, but it’s not a fair market. There are fanboys (girls) that will not give up their favorite brands no matter what, and it’s marketing’s purpose it to want people to buy their products even if they are inferior in certain areas.

Right now I’m invested in Nikon products, which I am pleased with, but am disappointed in their mirrorless rollout. I’m thinking it is a half hearted catch up (or at least not fall behind) effort. They put out what they had to. I’m thinking they haven’t decided how hard to pursue this market yet. Also, could be they don’t want to kill sales of their existing products. Sony, who makes sensors for Nikon, doesn’t have that problem and can go harder faster.

SharpShooter Loc: NorCal

Burk, that's not exactly true(I think). You probably know a lot more about this than I do. What are all of the Canon Video/Cine cameras?
I just assume they are ML. IF that's the case, Canon has a lot more ML experience than most would know. I'm not a video guy but I know Canon has always been into the advanced Cine game with both cameras and lenses. Certainly all that Cine R&D has to be worth something? No?
And when you start to eliminate mechanical parts, you are dealing with electronic components. The experience is in making mechanical components that can hold up and work well, not so with electronic components!
SS
SS

burkphoto Loc: High Point, NC

We shall see. Sony and Panasonic have a long history with pro video, too, which is already at play.

At any rate, serious competition is great for us! Cameras aren’t like PCs or white bread. They’re more like cars, with lots of differentiation in body styles, etc.

sirlensalot Loc: Arizona

IMO, the only chance Canon has to catch up or possibly surpass Sony is to develop a sensor superior in low light. I think this has been the bane of Canon in all but their high end models, while Sony has chosen to add it to their lower end models also. Video is a closer but more hard fought battle with Sony and Panasonic very serious contenders. I wish there were cameras offered without the video option for those not interested in making movies. I still think a camcorder is the way to go for video.

mleuck

This is basically a "who cares" question. Buy / use the camera thst fits your needs. Marketing is only a psychological gimmick to get your money!

jerryc41 Loc: Catskill Mts of NY

Yes, it is possible that Canon will overtake Sony - or not. The same applies to Nikon. The world waits with bated breath!

SonyBug

I want to address the features, advertising and products that any maker produces. You can assign this post to "widgets" if you want.

If any of you have ever worked for a living in a maker environment, think of all the steps that went into any product development. Think of the human decisions that were made. How about your opinion of the process. Remember what you thought about the final product. Did you think it was perfect? Unless you designed it your self that is. There were always compromises, the politics of who gets their way on every decision. Who makes the decision. In the end, did the product do the job? Was it perfect? Even the Apple watch has had 10 or so iterations. Why wasn't the first one perfect?

Well, the same thing applies to cameras. It is easy to sit out here in consumerland and pick and carp and whine about this feature and that one and why any maker of a product doesn't get it right. But those companies are filled with human people. Nobody gets it right the first time!

So, let's give them some space. If you think the product will work for you, buy it. If not wait for iteration 10. If it still won't work for you, then buy something else. But, don't expect any product to be exactly what "you" want, unless you design and build it for yourself... Just my opinion of course, after working in manufacturing for over 50 years.

Kuzano

In my frame of reference, the term would be "baited" breath, as something smells really fishy here to me. The smelly stuff is "marketing". Canon and Nikon both, have for many years, primarily purchased their market share with advertising. They don't play on the level field of best product, for competition. Marketing, plus fanperson impact (buyer loyalty?) still can't keep them on top, but it stinks to high heaven.

earthhog Loc: Camp Hill, PA

Why are ml cameras seemingly all the rage over dslrs? Is cost an issue?

mborn Loc: Massachusetts

Everyone talks about weight

rehess Loc: South Bend, Indiana, USA

They also have most of the APS-C customers. For now I believe Canon and Nikon will be happy if their current customers stick with them.