Indiana wrote:
Well, isn't it interesting all the information and miss-information about Kodak and digital photography that is circling the stage coach. It might behoove all of us to do some basic research before we make pronouncements from our position of authority and advanced knowledge to take pause and GOOGLE WICKIPEDIA for an answer. Wikipedia is an online encyclopedia that provides a wealth of information about virtually anything...including Kodak.
Warning: OFF TOPIC
I'm sure the guys who were in the digital imaging engineering labs in Rochester have a different story to tell from the one on Wikipedia. Kodak was ALMOST successful in the amateur digital imaging market, long after they ceded the pro market by bungling their product line. Their consumer market demise was mostly due to the switches to digital capture and digital viewing of images. Film died in the mid-2000s for most of us. Prints died a slow, gooey death beginning with the advent of the World Wide Web in 1993, accelerating very significantly with the availability of cheap digital cameras, then accelerating quite rapidly with the advent of the iPhone and the growing popularity of social media in 2007.
At the school portrait pro lab where I spent my career, we began switching to digital film scanning and digital printing in the mid-1990s. The optical printers were all gone by 2003, replaced with Noritsu digital mini-labs. We started switching to digital cameras in 2003, with our biggest roll-out in 2005. In early 2008, the film processors were ripped out and recycled. Lifetouch bought our lab in 2011, and closed it in 2015.
I can remember watching the semi-tractor trailers backing up to the loading dock in the 1980s and unloading FULL loads of master rolls of photographic paper, each about 40 inches wide by over a mile long. We bought several truckloads each year, and slit it into smaller rolls for our optical printers. Most of it was used from August through December. We had to have a huge area of floor space dedicated to storing and slitting paper.
Before digital capture took over, we supplied our customers and retail photographers with film. Back in the 1980s and 1990s, we had a HUGE refrigerated room full of professional color negative films, mostly in 35mm, 46mm, and 70mm 100' foot rolls (unperforated). We were a medium size school lab. When they bought us, Lifetouch was 13 times bigger. They were Kodak's largest customer at one point.
Other big labs that did big box portrait studio store processing saw similar declines from the late 1980s forward. There were several bankruptcies, and a huge round of consolidation in that market.
With much of the volume gone from the major "portrait and social" segments of the photographic market, and the digital camera market margins collapsing with the "commodity market race to the bottom," Kodak simply could not hang on. No one orders 4x6 prints from every frame they expose. The mini-lab market popular in the 1980s and '90s is all but gone. We used to see them all over, in malls, drug stores, even drive-through buildings that used to be hamburger joints. Smartphones and tablets have replaced both film and digital point-and-shoot cameras for most people, and social media have replaced the photo album.
How quickly things can change! Kodak was a sleeping giant that wouldn't wake up until it was too late, and they were dying from 1000 cuts.