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For Those Thinking About Photography as a Business
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Mar 5, 2022 15:37:03   #
Abo
 
Real Nikon Lover wrote:
Same can be said for owning a boat... "Just throw your money in the lake".


Someone said the two best moments of boat ownership are:

1. When you buy it.
2. When you sell it.

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Mar 5, 2022 15:46:11   #
Abo
 
rmalarz wrote:
That, my friend, is the mantra for car racing, as well. In fact, the first time I heard this statement was when I was on the crew of a IMSA/SCCA race team.
--Bob


I (and your friend) stole that quote from Sir Jack Brabham. It was in the late 60s when he said:
If you want to make a small fortune in Australian motorsport, start out with a large fortune.


Sir Jack is the only person in history to have won
both a constructors and a drivers championship
in Formula One.

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Mar 5, 2022 15:52:48   #
rmalarz Loc: Tempe, Arizona
 
Thanks for the information, Abo. I'll remember that and give due credit any time I use that quote henceforth.
--Bob
Abo wrote:
I (and your friend) stole that quote from Sir Jack Brabham. It was in the late 60s when he said:
If you want to make a small fortune in Australian motorsport, start out with a large fortune.


Sir Jack is the only person in history to have won
both a constructors and a drivers championship
in Formula One.

Reply
 
 
Mar 5, 2022 16:08:42   #
Abo
 
rmalarz wrote:
Thanks for the information, Abo. I'll remember that and give due credit any time I use that quote henceforth.
--Bob


Cool mate

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Mar 5, 2022 20:11:50   #
stu352 Loc: MA/RI Border
 
In the aviation world I've seen this:

ITBOA, BNITBOB

It stands for: In the business of aviation, but not in the business of business. The best skillset, new device, or idea is worthless without knowing how to start, develop, and manage a business.

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Mar 5, 2022 20:53:48   #
Jersey guy Loc: New Joisey
 
E.L.. Shapiro wrote:
So sad too bad! Here we go agon with fols making disparaging remarks about professional photography. Every topic arises it seems that knocking the biz as a hobby or some kind of serious avocation with some folks. Perhaps some have had a bad experience, have become disgruntled, or packed it in for any number of reasons. Some folks just want to keep photography as a hobby or personal expressive art- that is perfectly fine. There is nothing wrong with remaining an amateur, there are some amateurs that have more talent than some pros. I don't even like photographers the word "amateurish" because just because some do not do their craft for living does not mean they are incompetent or inexpert.

So for y'all who keep professing that one can not earn a living in photography, either cut it out or qualify it and say YOU can't earn money from photography. Y'all should not discourage folks but tell the truth. So here's the truth:

In most geographic locations professional photography is usually not a 9 to 5 job. There are not many brick-and-mortar neighbourhoods portrait and wedding studios still in operation. The big commercial outfits that hire staff photographers, assistants and lab personnel are mostly in the big urban centers and that is dwindling in some cities. Many large industries no long have in-house photo departments. The government may have some. Much of the aforementioned work is handled by individual contractors, photographers who work out of their homes or industrial park kinda setting. Magazines and news publications are not hiring staff lately- they too outsource their work to freelancers and contractors. Te big studios used to hire apprentices and assistants who could avail themselves of on-the-job training and work their way up in the organization- nowadas that would be rare if not completely non-existent.

This all sound like all kinds of doom and gloom, but if y'all noticed, there are still lots of high-quality professional photograph all around us- in all the publication that we read, all the advertising that we see, one all the food and another packaging we buy, and peop still have professional portraits, headshots, family photographs made and the still celebrate graduations, births, weddings, religious events and they hire professional photographers. Thereis still a good high-end market for this kind of work.

So...what do I tell you or even older folk that wanna go pro. I start off by telling them that, based on what I have just written, they are gonna be in business for themselves. They will be marketing and selling their own services and products so they better be prepared to produce high-quality work on a consistent basis and at a level far above what folks can do by themselves. This applies to every specialization in photography. Nobody is gonna pay a substantial fee for a professional portrait if they can do just as well with a cell phone and a selfie-stick. Even a corporate account is not gonna hire a pro and pay ther fee if "Sheldon for accounting" can knock the shot off with a new mirrorless camera!. An ad agency is not gonna hire you unless you have an impressive portfolio and a good track record.

If one is really serious about becoming a professional photographer, one should seek out some solid education on the areas they aspire to.

So let's assume a person is completely qualified in photography, artistically, and creatively and has mastered all the necessary techniques- NOW let's talk business! There are many great shooters who fail in business. They enter the marketplace workout a well thought out financial and marketing plans. Theyy do not do market research and find out if their location can support the kind of business they are planning. They may have to relocate. The thing that many folks do not realize is that these basics apply to ALL businesses. If you are making, marketing and selling ANYTHING, or any service, even the ones everyone uses, if you go in without all the strategies in place, you are planning your newborn business's funeral in the delivery room! Professional photography is not a necessity so any luxury business requires even more precise planning. A perfectly good fledgling business with all the great potential can die of undercapitalization at the onset. Business volume and cash flow will not materialize overnight.

Photography is not a business for everyone. Business, in general, is not for everyone. Nobody is perfect! Even the savviest businesspeople and photographers make mistakes. miscalculate, do something impulsively, mess up somewhere, some or some time. You just have to minimize that and learn from the mistakes.

No business will enjoy longevity without a good product and service. Time and tastes change so you have to be flexible and keep up with the markets. You may consider diversity in your services so you do not suffer off-seasons.

NO, you will not profit from selling your gear, especially nowadas when it is kinda obsolete as soon as you take it out the dealer's door.
So sad too bad! Here we go agon with fols making ... (show quote)


You, obviously, have been around the block a few times. Everything you say is right on. I'm 89, have a degree in chemistry, and have worked for big and small companies. Big ones were the likes of American Cyanamid. Total security (as long as I didn't personally screw up). Small ones — and there were two of them — were startups by two people I knew who wooed me away from security for the promise of endless income increases. Both failed in the 2nd and 3rd years.

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Mar 6, 2022 03:10:06   #
hpucker99 Loc: Anchorage, Alaska
 
Deleted

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Mar 7, 2022 14:34:24   #
SafetySam Loc: Colorado
 

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