It has already been said here, you can take good pictures with most any of today's DSLRs. However, it is easier to take great pictures with a camera that is easiest for you to use. For me it has always been Nikon. I started with the Nikon FE. I loved the metering system. My pictures just always seemed to come out right. At the time Canon was advertising the AE-1 very heavily and almost persuaded me. However, everyone that I asked who knew cameras said to buy Nikon if I could afford to do so.

The only wedding I ever shot was a couple who said that if I didn't that they would have no pictures so I caved in. I borrowed a Canon AE-1 from another friend so that I could shoot with 2 cameras. Probably because I had different film in each camera. The pictures came out good but the Canon drove me nuts because everything was backwards from my Nikon. I was so thankful that I had bought Nikon.

I like the feel and handling of my Nikons. I love Nikon's metering systems.

But it is kind of like Kodachrome. I loved Kodachrome. I thought the vibrant colors were amazing and that nothing else came close. However, there were/are those who didn't/don't like Kodachrome. We each like what works best for us. For me it is eaiser to take great pictures with Nikon. I won't be changing.

Speed, Comfort and High Image Quality

27 March 2019
Canon UK Press Release

Canon Inc. today announces that the company’s interchangeable-lens digital cameras (digital SLR and mirrorless cameras) have maintained the No. 1 share of the global market for 16 consecutive years from 2003 to 2018.

Canon develops the key imaging system components featured in its EOS series of interchangeable-lens cameras – CMOS image sensors, image processors and interchangeable lenses – under the core concept of ‘Speed, Comfort and High Image Quality’. Incorporating a wide-ranging product lineup – from high-performance flagship models that are highly trusted by professionals to entry-level models that allow users to enjoy high image quality shooting with easy operation – Canon continues to support the diverse needs of customers.

In 2003, the dawn of digital SLR cameras, Canon introduced its breakthrough EOS 300D. This groundbreaking camera, which was competitively priced and featured a compact, lightweight design, captured the top share of the global market and set the stage for growth in the digital SLR market. Since that time, Canon has continued to launch a range of groundbreaking products, including the professional-model EOS-1D series and the EOS 5D series, which paved the way for digital SLR video recording.

In March 2018, Canon launched products such as the EOS M50 mirrorless camera and EOS 2000D DSLR, which allow entry-level users to effortlessly enjoy capturing professional-looking images. In striving to further expand its line-up, Canon has once again secured the leading share of the global market in 2018.

In September 2018, in pursuit of further expanding the boundaries of image capture and new possibilities in visual expression, Canon launched the EOS R mirrorless camera, equipped with a full-frame sensor, as part of the EOS R System, a new imaging system with lenses at its core. What’s more, in February 2019 Canon launched the EOS RP – a small, light and practical full-frame mirrorless camera with impressive image quality – and announced six new RF lenses, currently under development, as part of its plan to expand the EOS R System.

Canon will continue to refine its diverse imaging technologies based on its core optical technology to expand and create an even stronger EOS System that offers new avenues of image capture to meet the needs of increasingly diverse users and to promote the ever-growing photo and video culture.

Why would a company acquire a less than stellar and completely dependable piece of equipment?
Remember they ALL used Nikon until the exceptional EOS system came along with exceptional ruggedness, dependability and SPEED came along.
At that point Canon ascended with firms wanting the competitive edge and superior quality and dependability and only Canon provided this.
Again only hobbyists who have disliked Canon have stuck with Nikon even knowing it was a lesser product especially when they knew AF was as slow as molasses in the winter.
It was a major investment for firms to switch to Canon so they must have known something you might be missing perhaps.