CajonPhotog wrote:
I have not purchased through the Loyalty Program yet, but I have done the legwork. Basically, if they accept your old canon as a trade in, you will get about 20% off of the REFURBISHED price of a refurbished camera or other canon product. Yes, even lenses. They will even send you the product BEFORE you ship your trade-in back to them. Seems like a no-brainer to me.
That's pretty much how it works, but it is purely discretionary on Canon's part.
It is a good deal by any measure and a great customer service; something that helps makes Canon so successful.