Check out Digital Artistry section of our forum.
What is more likely to make the layman take a second look at a photographic poster? ...
Jan 25, 2018 01:00:54 #
This one was also going to be Multiple Choice ... but, I suspect - it's better left open ... YOU guys get to fill in the blank ..... 
Jan 25, 2018 01:08:54 #
Chris T wrote:
This one was also going to be Multiple Choice ... but, I suspect - it's better left open ... YOU guys get to fill in the blank .....
As an old Submariner, I am almost required to answer with "A little skin..."
Jan 25, 2018 01:19:52 #
As an old pervert . . I agree with Chris. As a TV producer I'd decide what my target audience could be shocked by. "If it bleeds, it leads" is for newspaper editors. You would use neither when dealing with 7 year olds. (Unless you like prison etc) What is your Poster selling? Just like writing copy, be clear, be simple, be creative.
Check out Landscape Photography section of our forum.
Jan 25, 2018 01:25:12 #
SS319 wrote:
As an old Submariner, I am almost required to answer with "A little skin..."
Had I made this Multiple Choice, SS ... your pick would certainly have been there, but, then - on the rethink - I decided to leave it open to see where it might lead!
Jan 25, 2018 01:32:44 #
Jetman wrote:
As an old pervert . . I agree with Chris. As a TV producer I'd decide what my target audience could be shocked by. "If it bleeds, it leads" is for newspaper editors. You would use neither when dealing with 7 year olds. (Unless you like prison etc) What is your Poster selling? Just like writing copy, be clear, be simple, be creative.
Jetman ... here's the thing ... I phrased it the way I did - so the focus would be down the middle ... you don't want to titillate a 7 year-old, and you don't want to offend a 77-year-old, either.
So - your target audience should be considered to be right down the middle - no matter what it is you're selling (feminine stuff and shaving cream, aside) ...
What you want to do, therefore - is make the average guy look hard at the poster, and thus - get the caption, or the product name, or both ....
So, how is that best done? ... A little illusion, perhaps? .... But, it all has to take place within this ONE SHOT - right? .... So ... what, exactly - will do it?
Jan 25, 2018 01:59:33 #
Chris T wrote:
This one was also going to be Multiple Choice ... but, I suspect - it's better left open ... YOU guys get to fill in the blank .....
Subject matter ... as with everything else: movies, books, music, etc.,
Jan 25, 2018 02:07:03 #
Jesu S wrote:
Subject matter ... as with everything else: movies, books, music, etc.,
I agree.
Check out Travel Photography - Tips and More section of our forum.
Jan 25, 2018 02:08:00 #
Jesu S wrote:
Subject matter ... as with everything else: movies, books, music, etc.,
You're on a different track, there, Jesu ....
Jan 25, 2018 14:37:41 #
Jan 25, 2018 15:40:27 #
Chris T wrote:
So - your target audience should be considered to be right down the middle - no matter what it is you're selling
If your audience was monolithic, you may get away with this, however, ....
You MUST define your audience before you create your poster! Art designed to bring in a millennial will miss a generation Z. Perceived household income level will make as much difference in how you must attract and hold attention.
In today's environment, my previous suggestion (a little skin) would basically be rejected out of hand. You absolutely must understand your audience - their needs, aspirations, desires, and social values - if you miss one of these, your poster fails. Once you have found what your audience wants to see or hear, then you can drop any product into that form. If you hit them right, you really can sell refrigerators to eskimoes.
Jan 25, 2018 15:54:17 #
SS319 wrote:
If your audience was monolithic, you may get away ... (show quote)
Oh, I don't think it's difficult to sell fridges to Eskimos, SS ... in spite of what you may have heard about igloos, most of them live in regular houses ....
See, what I think I was going for - is something in the photograph - which will cause ANYONE to take a second look .... in this case, you don't need to target audiences!
Jan 26, 2018 06:21:13 #
William Randolph Hearst famously said: "Show me a magazine cover with a pretty girl, a dog, or a baby, and I will show you a magazine that sells". Probably applies to photographs as well. Although...I dno't know who would buy a photograph of someone else's dog or baby...... And my wife might not like me buying a photograph of some OTHER pretty girl! SO - wildlife or landscapes are good!
Jan 26, 2018 06:47:15 #
Same as with teen movies...defy authority, destroy property, nudity...
Jan 26, 2018 08:46:18 #
Capturing a scene WITH something extra that is not expected. Such as a rolling hay field with God rays streaming down from the sky or a guy fly fishing in a river with an eagle swooping in for breakfast or when the light magically strikes the green eyes of the Afghan girl. Of course this takes vast amounts of patience and planning on the part of the photographer. I think you get my point. The majority are not willing to put in the time but are willing to settle for good enough.
Jan 26, 2018 09:18:02 #
Chris T wrote:
This one was also going to be Multiple Choice ... but, I suspect - it's better left open ... YOU guys get to fill in the blank .....
watch a few TV commercials, that's their business, however IMHO to get interest without offending , DOGS, watch Subaru's 'Barkleys" cute, inoffensive, entertaining, and memorable.
If you want to reply, then register here. Registration is free and your account is created instantly, so you can post right away.
Check out Photo Critique Section section of our forum.