pricing jobs ....
I am wondering how many of you do photography and get paid? How did you come about your pricing ... did you have a mentor??
I do photography as it comes my way - mostly family with a few events along the way - i was just asked to shoot a FAMILY .. 19 people - 5 families - grandparents to the grandkids ... the most important is the family shot then the individual families want theirs ..... how do i price this ... time is important so i am looking forward to your feedback ...... thanks!!
Hi......Google" Photographer Rate Card" it will give You a good idea of pricing per hour,half day,by the day,photo packages, disks etc. :)
I started out working in the music industry, and didn't know what to charge, so I just charged a little more per day than I was currently making. It turned out to be way too low, so I've put up my day rate by 50% and I've only had one client that minded. Start off low if you're new, and let your results speak for themselves. If you're going after the right clients, then they will still see your value when your prices go up, and want to keep you on. The one client that turned me down, I know that they're not going to be happier with another photographer, who will charge the same money, so I'm confident that they'll be back at some point in the future.
photophly wrote:
Hi......Google" Photographer Rate Card" it will give You a good idea of pricing per hour,half day,by the day,photo packages, disks etc. :)
Yes indeed! The local mechanics have a flat rate book and even sound sympathetic when they say, Ouch that is a 4 hour job, bet I could do it in 3.5. There is a sign saying $90 per hour... of course there are sir charges for shop depreciation. What are the DJ, Cater, etc prices in your area.
At least we as photographers could have a blank book with an impressive cover with a title saying "Professional Photographer Rate Book."
photophly wrote:
Hi......Google" Photographer Rate Card" it will give You a good idea of pricing per hour,half day,by the day,photo packages, disks etc. :)
Yes indeed! The local mechanics have a flat rate book and even sound sympathetic when they say, Ouch that is a 4 hour job, bet I could do it in 3.5. There is a sign saying $90 per hour... of course there are sir charges for shop depreciation. What are the DJ, Cater, etc prices in your area.
At least we as photographers could have a blank book with an impressive cover with a title saying "Professional Photographer Rate Book."
I think there should be some kind of standard like the mechanics have. It would help us all. I searched a bit and didn't find anything standard.
A photographer I met a few years back - who has now become a friend (thank goodness for the little things in life!!) .... has been an incredible part of my developing myself into a photographer - unfortunately (or not) i still have a long way to go - he has given me some amazing guidelines on how to price jobs - and then every once in a while we are given a twist to the norm .... I dont want to overcharge anyone - I also deserve to be paid for my time and what I am giving you ......Let's pool our info together and make that book!!
markj
Loc: Lakewood Ranch, FL
This one is easy:
$85 per hour
$90 per hour if customer wants to watch PP
$100 per hour if the customer wants to help with PP
Pepper
Loc: Planet Earth Country USA
Youre a business person, figure out what you want to make an hour. Assume youll have 2000 hours over the course of the year to bill and spread your equipment and travel expenses over those hours and add the cost to your hourly rate. Figure what youll need for insurance, taxes and maintenance and any other incidentals total it up, divide by 2000 and add that to your rate. Dont just start low thinking you can just raise your prices later it rarely works that way. Assume youre worth your price and then go sell yourself. JMHO of course.
People relate price to quality. The lower your price the less confidence people will have in hiring you.
Then there is the matter of the quality of your work, a great photograph on sub standard materials produces sub standard work.
CamObs
Loc: South America (Texas)
If they want prints, I use 3.5 x costs including postage, etc. Don't forget to add a $$ number if the shoot is on location or in the hood. Weddings also require an assistant or minion. Check with your CPA to see if you can depreciate the equipment, I think there is a breakover point on income. If you can't take the deduction, add $ to the fee to cover (discretely).
The price is usually calculated on your level of expertise. You can check what some local photographers charge in your specific region or location for a shoot.
You need to consider all of the facts, the travel time, set up time, and how much post processing the customer wants or desires. My general rule is that I not only do not show the images as they were taken in the view finder of my camera, most customers will say 'Oh, that is great'. You can set up a proof set once you have had time to do some work on the images. Set you price according to the customer expectations, where the shoot will take place, travel time, post processing time, printing of the images (if you are going to print them yourself vs using a lab) .
Don't just take the images and slam them into a proof set for the sake of time. if you get a customer that thinks your work is sloppy, shoddy of pitiful the will tell at least four others, set yourself apart from what most people can do with a point and shoot camera.
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