How to attract terrible clients
Jul 2, 2013 11:19:22 #
This article was recently shared with my by a friend, and although it did not pertain directly to the type of photography that I do (I don't do weddings, I don't do family portraits, I don't take pictures of people's cats) I did find it interesting, and thought I'd, in turn, share it with my UHH friends.
Even though my business is selling art pieces at festivals, I did find Terrible Client Magnet #1 to be spot on with my experience. Now, I'm interested in hearing what those of you whose business is more client service oriented think.
http://designaglow.com/blog/thefstopshere/the-f-stops-here-how-to-attract-terrible-clients/
Even though my business is selling art pieces at festivals, I did find Terrible Client Magnet #1 to be spot on with my experience. Now, I'm interested in hearing what those of you whose business is more client service oriented think.
http://designaglow.com/blog/thefstopshere/the-f-stops-here-how-to-attract-terrible-clients/
Jul 2, 2013 11:25:15 #
Jul 2, 2013 11:39:04 #
"The bitterness of poor quality remains long after the sweetness of low price is forgotten"
Jul 2, 2013 12:32:03 #
BigGWells wrote:
"The bitterness of poor quality remains long after the sweetness of low price is forgotten"
Great quote! If you don't mind, I intend to steal it!
Jul 2, 2013 12:34:21 #
Photographer Jim wrote:
Great quote! If you don't mind, I intend to steal it!
The bitterness of poor quality remains long after the sweetness of low price is forgotten. --Benjamin Franklin
http://www.phnet.fi/public/mamaa1/franklin.htm
Jul 2, 2013 14:46:02 #
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
It's pretty spot on. I really liked the part about specializing in everything = being an expert in nothing. I see this all the time with newbies (I did this too), but by trying to tackle everything that comes our way, we never really grow our talent and tend to get burnt out before we even really get going.
Jul 3, 2013 07:07:53 #
photonphysicist
Loc: Texas
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
Thanks for sharing. I found this article helpful!
Jul 3, 2013 10:10:18 #
The price sensitive customer is the least loyal customer you can attract. They will leave you in a heartbeat for five cents, and place no value on reliability or talent. I avoid "commodity marketing."
Jul 3, 2013 17:47:35 #
Terry Scott Reed wrote:
The price sensitive customer is the least loyal customer you can attract. They will leave you in a heartbeat for five cents, and place no value on reliability or talent. I avoid "commodity marketing."
A woman I work with recently had her 2 year old son's photos taken at "Sears". They had a special which included the sitting fee, 2 8x10, 5 5x7, and 16 wallets, for $13.99!!!! We can't even cover the cost of ink in that price. Obviously they tried to talk her into additional (more expensive) packages. Of course she said no. She asked if I could offer deals like this!!! I told her, "For $14, it's not even worth my time to answer that question!"
I found it funny that the Sears photo studio closed 2 months later.
Jul 3, 2013 18:46:46 #
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
Well said and thought provoking article.
Jul 3, 2013 18:47:41 #
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
Excellent article and so true for most any business. I had a telephone equipment sales and installation business for 22 years. Early on I learned not to cut my rates. Like the article said, it attracts the very worst customers.
Aug 31, 2013 12:21:08 #
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
I really needed to read this article. I know I have some readjusting to do in the near future. I seem to be attracting some clients that I'd rather not deal with. Thanks for sharing!
Aug 31, 2013 13:01:23 #
I recently had a friend who went into the photography business. First he's using facebook and, our local club web site to advertise.. Senior photos are now on special $25.. For crying out load, that's Less than half what the schools will charge for crappy photo. Includes 2 8x10. For some reason this makes me angry as hell. That's like a home owner asking me to repair their home for $10 an hour. Yeah, you supply vehicle, insurance, tools, and experience and I'll be right over. Only he's advertising working for free Himself..
Aug 31, 2013 13:15:40 #
Photographer Jim wrote:
This article was recently shared with my by a frie... (show quote)
Good article. Thanks.
Aug 31, 2013 13:18:06 #
fstop22 wrote:
I recently had a friend who went into the photogra... (show quote)
This is why some of the pros on UHH get tetchy when the "green about the f/stops" newbie gets a few "that's a great photo attaboys" from their dear great aunt and decides to hang out a shingle....
;-)
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