E.L.. Shapiro wrote:
Hi, Gang!
OK- It's me again! Please allow me to be a temporary “good will ambassador” from the Wedding Forum, here on the Hog. Like all ambassadors in a foreign land, y'all can expel me if you don't like what I have to say and sens be back to where I came from! #Banished!
Just to give you a bit of perspective on my business, I operate a studio that is mainly in the business of commercial, industrial and fine portrait photography. That's my day job. Some 5 decades ago, my entry level in the business was in the wedding field. I never gave up on that aspect of the business and to this day, we still operate an active wedding photography department. Regardless of market fluctuation in many areas of professional photograph, the demand for high quality wedding photography is still alive and well. This adds a significant percentage to the bottom line and when handled and marketed properly and professionally, wedding photography can be an exciting, challenging and lucrative enterprise.
Folks spend some pretty big dollars on the weddings and most couples will not wish to make do with “selfies”, or entrust cell phone snap-shooters or amateurs to commemorate their wedding day.
Sometimes, here on the forum and in other places where photographers gather, I get the idea that many photographers ares MISOGAMISTS, those are folks who hate the concept of marriage. I can't find a word for those who hate wedding PHOTOGRAPHY- so this as close a word as I can get! I mean- the language! I have friends and cohorts in the commercial business, who are otherwise nice guys and gals, who insist that “wedding photography is the armpit of the industry”. Well they use another anatomical part but that ain't nice to write here! Come on folks- what can be so BAD? So..let's examine the good stuff!
Good wedding shooters get to wear so many “hats”! If you are into portraiture you get to photograph beautiful brides and lots of pretty bridesmaids and handsome grooms and groomsmen- all dressed to the teeth. All the hair and makeup is perfect! Everyone is in a great mood! There is excitement and romance in the air. Love is everywhere. Cute kids, grandparent with great character. You will easily get great expressions- smiles, tears- the whole range of emotions! You get to roll out all of your creative lighting skills!
Then you can take out your “press card” and put on you photojournalist's hat. There are so many opportunities to capture all kinds of emotional action. You can break out all that impressive “glass” and hardware at put it through its paces. You can be a HAPPY photojournalist. Back in the early 1970s I did a stint working as a photographer at a Montreal daily newspaper. As a “rookie” on the team, I drew all of the scud-work and night shifts. The senior guys got the sports page and cool feature stories and I got the fires, police operations, murders, car wrecks and riots. I prefer HAPPY!
If you dig commercial work you get to do all those glam detail shots- shoes, rings, fashions, swanky cars, pretty flowers, cool table settings, gourmet foods and good booze- not to drink- just to photograph. Is architecture your game? Well there are majestic churches- interiors and exteriors, all kinds of halls and ballrooms- dingy old Legion halls and even old barns.
Do you like MONEY? If you play you cards right, come up with a an outstanding product, a good business plan and marketing strategy, there is every reason why you bank account should reflect the good results. Some unsuccessful wedding shooters complain that the are underpaid and can't turn a decent profit. That's because the have most likely under-priced their services, mismanaged their expenses, and perhaps overspent on gear in the early stages of their business. Good business management is a big part of successful operations.
If you like PEOPLE, wedding photography lots of great interpersonal relationships. You get to help folks through a very importation life event. You main job is photography but there are occasions were you will serve as councilor, adviser, consultant, broken flower fixer, torn pants repair person, director, hair spray applier, producer, feeder of hungry brides and first aid person!
In my own case, my contacts with caterers, clergy, florists, hospitality industry folks, musicians, DJs , formal wear suppliers, bridal fashion retailers and limo services has led to all kinds of commercial and portrait work for my studio- more weddings too!. Networking brings in more word of mouth and referral business than all my advertising and Internet activities combined. We are OUT THERE all the time!
Welcome to my world!
Ed
Hi, Gang! br br OK- It's me again! Please allow... (
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