Ed Commons wrote:
Several years ago, my Dad was looking for a new car. ( I was driving a Toyota at that time) and recommended Toyota .
He wanted an American Car........... so one Sunday we went to the Ford Lot and looked. (no sales people) At that time, dearerships put data on cars that showed % of US parts (60% Toyota and 38% Ford) and final assembly location Indiana (Toyota) and Mexico (Ford) I asked him which one was the American car. He went with Toyota.
Smart move!
Frankly, if Americans can't make cars people want, we should figure out how to make them better so people want them, or we should find something else to do!
In my 20s, I got really tired of people "waving the flag in vain." It needs to mean something real, something more than a feeling. We have to prove we are the best every day. We can't rest on our laurels and simply say, "Buy UH MURR ICK UN, 'cause it's the right thing to do." There has to be a compelling reason to buy something made here, that solves a real need better than the foreign competitor's product solves it. Smart consumer behavior is "voting for products" with our dollars.
Design and styling aren't enough for me. In fact, they are LAST on my list. Safety, performance, reliability, longevity, total cost per mile economy, environmental responsibility, ergonomics, and comfort are the major factors for me. I don't care what my neighbor thinks of what I drive. I like stuff that works. Life is too short to put up with crappy products.
I remember renting a Dodge Dart back in 1981 when my Corolla was being fixed after a guy hit it in the fender. That damned Dart stalled out on me in the middle of an intersection, in a blinding rainstorm. I was wearing a suit, going to an important meeting at our other facility. I was close enough to walk, so I pushed the car to the curb, popped up a too small umbrella, and made it to the meeting, soaked, about ten minutes late. I was glad I got soaked! I had a forgivable excuse. It turned out the gas gauge was broken in that Dart. The rental company had it towed, then met me at my work with a replacement. The replacement, another Dart, had a burned out tail light and a glove compartment door that popped open at every other stop light. It was 20+ years before I rented from that company again. They were just as disappointing, 20 years later.