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Nikon profits down even more than Canon
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Aug 7, 2019 14:57:22   #
robertjerl Loc: Corona, California
 
I just saw an article that Nikon is down 71%, if correct that makes Canon's 55% look good.

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Aug 7, 2019 15:19:00   #
Gene51 Loc: Yonkers, NY, now in LSD (LowerSlowerDelaware)
 
robertjerl wrote:
I just saw an article that Nikon is down 71%, if correct that makes Canon's 55% look good.


it's all relative. If Nikon's profit margin is greater, then it could be roughly equal.

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Aug 7, 2019 15:43:49   #
robertjerl Loc: Corona, California
 
Gene51 wrote:
it's all relative. If Nikon's profit margin is greater, then it could be roughly equal.


If Nikon's profit margin is greater that means that compared to Canon their stuff is over priced.

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Aug 7, 2019 15:54:56   #
BebuLamar
 
robertjerl wrote:
If Nikon's profit margin is greater that means that compared to Canon their stuff is over priced.


Not necessarily so! If one has an efficient design and production process one can make products less expensive and of better quality.

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Aug 7, 2019 16:06:28   #
Quixdraw Loc: x
 
robertjerl wrote:
If Nikon's profit margin is greater that means that compared to Canon their stuff is over priced.

And there you have it, purpose of crepe hanging revealed!

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Aug 7, 2019 16:23:28   #
GoofyNewfie Loc: Kansas City
 
quixdraw wrote:
And there you have it, purpose of crepe hanging revealed!


Makes me hungry just thinking about it!



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Aug 7, 2019 19:14:15   #
robertjerl Loc: Corona, California
 
BebuLamar wrote:
Not necessarily so! If one has an efficient design and production process one can make products less expensive and of better quality.


Then if you really cared about your customers you would lower your prices so your profit margin is the same as the other guy, undercut his prices and take customers away from him.

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Aug 7, 2019 19:15:54   #
robertjerl Loc: Corona, California
 
GoofyNewfie wrote:
Makes me hungry just thinking about it!


You are a cruel sadistic person putting that picture up. My taste buds have formed a picket line with signs that say "Down with Diets" "Rights for Taste Buds".

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Aug 7, 2019 19:20:44   #
GoofyNewfie Loc: Kansas City
 
robertjerl wrote:
You are a cruel sadistic person putting that picture up. My taste buds have formed a picket line with signs that say "Down with Diets" "Rights for Taste Buds".


Lol! (Sorry)

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Aug 7, 2019 19:36:22   #
Quixdraw Loc: x
 
robertjerl wrote:
Then if you really cared about your customers you would lower your prices so your profit margin is the same as the other guy, undercut his prices and take customers away from him.


Nikon / Canon - could have gone either way half a century ago. Used both back then, even the notorious / legendary Canon Pellix. Have never regretted my choice, never had a Nikon product that wasn't very good, bought what I could afford. Doubt my experience would have been different with Canon - the Canon pocket cameras I owned (film and digital) were very good. Businesses, particularly successful ones, have an understanding of their customers and necessary margins. My background is in Corporate America, where we have to pay our way to succeed and survive. Yours appears to be in a venue where the taxpayer pays. As to results and accountability, there are significant differences between Education and Business.

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Aug 7, 2019 19:58:31   #
robertjerl Loc: Corona, California
 
quixdraw wrote:
Nikon / Canon - could have gone either way half a century ago. Used both back then, even the notorious / legendary Canon Pellix. Have never regretted my choice, never had a Nikon product that wasn't very good, bought what I could afford. Doubt my experience would have been different with Canon - the Canon pocket cameras I owned (film and digital) were very good. Businesses, particularly successful ones, have an understanding of their customers and necessary margins. My background is in Corporate America, where we have to pay our way to succeed and survive. Yours appears to be in a venue where the taxpayer pays. As to results and accountability, there are significant differences between Education and Business.
Nikon / Canon - could have gone either way half a ... (show quote)


Been in both worlds.
Should have added a friend's favorite saying about prices (he owned a small chain of 3 Gun/Police Gear stores) "You make it up in volume."

So if you can make things just as good but cheaper than the other guy you take customers away from him. X number of sales at Y profit can equal or even exceed fewer sales at a higher % of profit. And you will have more customers that are hopefully loyal to your brand if hard times come along.

The share holders don't care if you sell 1,000,000 units at $10 profit each or 2,000,000 at $5 profit each as long as their shares pay a dividend. And if by lowering the % of profit and price gets you 3,000,000 units of sales at $5 profit each they will call you a genius when their dividends get bigger.

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Aug 7, 2019 19:58:58   #
Bill_de Loc: US
 
According to the quarterly report and what the CEO said in his announcement, operating profit was down 51%. He went on to say that this was on target based on lower sales and large investments in mirrorless. They expect it to take three years to see the returns on investment.

Time will tell.

I don't doubt that the -71% was mentioned in a couple of articles, but what is it that's down 71%.

---

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Aug 7, 2019 20:01:20   #
robertjerl Loc: Corona, California
 
GoofyNewfie wrote:
Lol! (Sorry)


My taste buds have forced my hand and the mouse to go back and look at the picture a couple of times.

We used to have restaurant chain that made strawberry pancakes and waffles that my wife craved. They are gone now and she won't even try the offerings at other places like iHop because she is afraid they won't be as good and spoil her memories of the taste.

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Aug 7, 2019 21:08:03   #
Retired CPO Loc: Travel full time in an RV
 
robertjerl wrote:
If Nikon's profit margin is greater that means that compared to Canon their stuff is over priced.


Is there any doubt about that? Their prices are obscene! I don't have a choice with their cameras but everything else (almost) is third party and very close to the same quality or better.

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Aug 7, 2019 21:17:26   #
Quixdraw Loc: x
 
Retired CPO wrote:
Is there any doubt about that? Their prices are obscene! I don't have a choice with their cameras but everything else (almost) is third party and very close to the same quality or better.


One of the few times we disagree. Example, the 200-500 stunningly good for the price, esp with rebates and discounts. Other specific examples available.

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