burkphoto wrote:
A few things to consider:
Usage rights: Personal use for social media, Personal use for printing, Business one time use (or scope limited use), Business time-limited usage, Business unlimited usage
Resolution: Social Media scale vs. Sized for specific print sizes vs. Full Size
Your time: hourly or day rate plus expenses
Distribution cost: CD? USB flash drive? Email? Text message? Web post?
I would highly advise against giving away any digital files. I would highly advise against selling any raw files. Finished, processed, retouched, color-adjusted images should be JPEGs in sRGB color space.
The hardest thing to do is to separate the VALUE of your work from physical entities (i.e.; prints). Your photography time, post-processing time, equipment costs, and risk of failure all come into play. In a business, you would have to add overhead — taxes, power, Internet, phone, rent, hardware and software, insurance, wages/salaries/benefits, marketing, PPA dues, transportation, etc. etc.
In an age when smartphones are in most folks' pockets or purses, it's imperative that you put a respectable price on your work, especially when a digital file is all a client wants.
When it comes right down to it, I charge $10 for social media scale images (1024 pixels on the long side). I charge $25 for a formatted layout of different sized images, ready to print on 8x10 (3000 pixels on the long side). I charge $20 for a "1-up" full size, properly finished, ready to print image. Prices should include conversion from raw files, pose editing, color adjustment, cropping, retouching, and any other embellishment.
Those prices are for family usage only. I don't charge for a one-off favor for a family member here and there. But in your case, with 100+ folks, I would hope no one expects free images! You were working.
A few things to consider: br br Usage rights: Per... (
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"it's imperative that you put a respectable price on your work", Doing things for the family is never work. I wonder what kind of bill good ole mom and dad would have? Did they expect monetary payment? What would be their price? I guess for some family is a big word that gets lost for a few bucks.